Omlet Newsletter – Friday, 25th February 2011
Feed your Chickens Free for a Year!
We don’t like to blow our own trumpet but here at Omlet HQ we think we are pretty amazing at flipping pancakes. We have a hen-load of eggsperience and enough eggs to practise every day. We are so confident of our skills, in fact, that we challenge you to take us on in an Extreme Pancake Flipping Contest!
Our annual pancake flipping competition has become a tradition but up until now no Omlet employees, friends or family have been permitted to enter. It’s a crime wasting our skills like that, which is why this year we are allowing ourselves to enter too…and we bet you we’re going to win! The prize up for grabs is 10 bags of 10kg Organic Omlet Chicken Feed, enough to feed two chickens for a year. To make sure things are fair we will post the top 10 pictures anonymously on the newsletter and let you judge on who’s the winner!
This is extreme pancake flipping, so we want to see pancakes launched high into the sky, flipped under water and tossed in synchronisation. So do you think you can beat us? Send your photos to email@example.com by Monday 14th March. The challenge is on!
Royal Wedding Mugs
Roll up, roll up, get your royal wedding mugs! There’s just two months to go until Will and Kate tie the knot and even though every woman in the country is wishing it was them marrying the prince, we think it’s still worth celebrating…after all, we get an extra day off work thanks to them! It’s not every day a member of the royal family walks down the aisle and this day will be something to remember, so we are proud to be selling a small range of momento mugs to mark the occasion. There are three designs available and they all come complete with a Union Jack gift box, making them great to give as a gift, or to keep for yourself. Not convinced? Take a peek and you might be surprised!
Eggs and Egg Cups for Mums-to-Be
This month we’re eggcited to have made a double appearance in the very stylish and eggsclusive Baby London Magazine. The Spring edition of this popular mother and baby mag includes an article on keeping chickens and a feature on the best egg cups available. Three of our egg cups appear on the ‘Cracking Cups ‘n’ Cosies’ page – the charming Kiddiwinks Egg Cup, designer My Egg and Soldiers Egg Cup Set and the fun and funky Egg Cup Shark. They all make a fine
choice for enjoying a boiled egg in the morning!
And boiled eggs are brilliant – the perfect breakfast for mothers-to-be and tots, in fact. According to the magazine, eggs contain nutrients that are essential for expectant mothers. They are full of vitamins, protein and nutrients, including choline which is good for brain development in unborn children. The iron is also good for combating anaemia in pregnancy. So that’s good news all round!
Feed your Chickens!
If you already know the benefits of free range eggs and you have chickens in your own back garden, you might be interested to know that we have eggspanded our range of chicken feed. In addition to the scrummy Organic Omlet Chicken Feed and Corn, we now have:
Farmyard Layers Pellets – good for strong eggshells and good yolk colour.
Organic Grow Pellets – to support steady growth in young poultry.
Organic Starter Crumbs – for feeding chicks up until 5 weeks old.
Chick Crumbs with Coccidiostat – to prevent Coccidiosis in growing chicks.
Photo Competition Results
Thanks to everyone that entered our photo competition. We received some brilliant pictures that brightened up our days…and without further ado, here are the results: 3rd place goes to proud grandma Tina with a colourful photo of a Mark 1 Eglu and her four favourite girls. In 2nd place is a perfect picture of Dorothy the hen with her two babies Lizzie and Lulu. Elizabeth uses the Eglu as a maternity wing while her other girls stay in a Cube. The winning photo is from seven year old Mikhaela, posing perfectly with her pink Eglu Cube. Top marks for colour coordination!
The Omlet Team
Happy Valentine’s Day!
Valentine’s Day is upon us once again and it’s not just people that are feeling romantic…it’s chickens too! Anne Morrow proved this with a photo of her cockerels sharing a tasty meal of corn. It’s clear that this pair are good friends and we think it’s a brilliant snapshot!
As Barbara mentions later in the newsletter, chickens usually get back to their full laying routine around Valentine’s so it’s a good time for everyone. It shows us that Spring is starting to Spring and we can look forward to brighter mornings and lighter evenings.
We hope you all have a happy Valentine’s Day, and don’t forget, our romantic deal of the week will be running until midnight on Sunday, so if you want 10% off anything pink on the website, just use this special code:
LOVE-PINK-2011 … Perfect for treating the love of your life to that Eglu or Cube they’ve always desired!
Omlet Screw Pegs
We are proud to present to you our latest product, the Omlet Screw Pegs… 2011’s must-have Eglu accessory. Omlet Screw Pegs screw the Eglu run into the ground making it extremely difficult for anything (eg. a fox with a crowbar) to lift it. Each peg has an inbuilt handle making them very easy to use and this pack comes with a drill adaptor for even quicker attachment. To make sure you don’t lose the adaptor, it simply twists into place in your Eglu’s run mesh, so you’ll always know where it is.
Not a fan of chickens but keen on camping? Whether it’s holiday camps or festivals, the Omlet Screw Pegs will make a great change to normal tent pegs. They’re easier to screw in, they’ll ensure your tent is firmly secured to the ground and they look pretty cool too!
Omlet Chicken Netting
Could this be the best chicken netting in the world? We think so, and the reason it’s so good is down of you! You see, we love getting feedback from our customers and we try to take on board any comments and suggestions you have. It is down to your feedback that we have come up with a new and improved version of the chicken netting.
So what makes it different from other nettings? Firstly, the poles have two spikes in the end, making it easy to tread them into the ground. Second, all netting comes with a gate, allowing easy access into the area, without having to hurdle! Finally, at 125cm high it is taller than most nettings on the market, making it tricky for flighty hens to escape.
The netting is available in three sizes – 12 metres, 21 metres or 42 metres. Whichever size you choose, it will come in a handy roll and it is easy to put up and move around. The holes in the bottom half are smaller, so that it is suitable to use for birds such as bantams.
The brand new Chicken Netting arrived at our HQ just a few days ago and is already selling like hotcakes, so be quick!
Help us Beat a Record!
Fancy a bit of a challenge? How about trying to set the world record for the highest drop of an egg without it breaking!? The Guinness World Record Egg Challenge Set contains everything you will need to attempt the record, including a booklet with instructions on how to build parachutes and other structures for your egg, and all the materials you will need to put your plan into progress.
This fun gift set got us thinking though….as well as trying to set your own records at home, wouldn’t it be fun to set a record together!? With so many chicken keepers out there we are sure that we could team up to do something amazing! But we need your ideas. Some group records have included ‘most eggs balanced by a group’ (1,972), ‘largest scrambled eggs’ (1,240kg) and ‘largest egg and spoon race’ (1,277 people). If you’ve got an idea of something we could crack email firstname.lastname@example.org and we’ll have a vote on it!
There’s still time to enter our latest competition if you haven’t done already! It will wipe away your Winter blues, get us smiling in the office and you could win a £20 voucher for your efforts, so what’s stopping you? Our photo competition is easy to enter…just strike a pose in front of your Eglu and get someone to take a snap. We want to see smiling faces, colourful coops and chirpy chickens! Send your photos to email@example.com by Sunday 20th February for your chance to win!
From the Omlet Team
With just a few days left of January we are hoping that we have seen the last of the snow chickens for now. Real hens will soon start laying fully again and the beekeeping season is almost upon us, but for now here’s another newsletter to add to your Friday feeling!
Puntastic Product Review
We receive some great customer reviews of our products and from time to time we find one that really stands out. This has to be our most puntastic review ever and we think Edward would be the perfect candidate for a job at Omlet!
“I’m no YOKer but I’m not EGGSactly an EGGspert in customer care but nevertheless I must say the service I received from Omlet UK was EGGcellent,I’m sure my family will be EGGstatic when they receive their gifts. It bEGGar’s belief that people would shop anywhere else as Omlet UK certainly isn’t home to any BootlEGGs.
Anyway I will enjoy my weekend listening to rEGGae music whilst riding around on my sEGGway. .
Take care, EGGward”
Great news! Our range of chicken health products is eggspanding! Having listenened to your requests we have now introduced lots of new products, including Aubiose Bedding, Orego-Stim Complete, Barrier Anti-Pecking Spray and Nettex Tonic with Seaweed, as well as lots of new lice and mite treatments, vitamin supplements and housing disinfectants. Keep an eye on our website over the next few weeks for more new items.
We want to become your one-stop-shop for all your chicken keeping needs, so if there is anything you would like to see in our shop please let us know and we’ll see what we can do! Just email firstname.lastname@example.org.
Does anyone else feel like January is dragging on forever? It’s cold, it’s gloomy and we don’t get another bank holiday until April, disaster! We all need a bit of cheering up and we’re hoping that you can help us out. We want you to send in your photos of your colourful Eglus, your chirpy chickens and your beautiful selves to brighten up our dull Winter. Pose with your purple Cubes, eggsibit your finest eggs and say cheese with your chickens. We will put together a gallery of your fabulous photos and our top three will win vouchers to spend in the online shop.
Send your photos to email@example.com by Sunday 20th February. Good luck!
In case you had forgotten Valentine’s Day is in just over two weeks. The shops are full of teddy bears, chocolates and roses, but if you are looking for a gift with a bit of a difference why not have a quick peak at our Valentine’s section!? You’ll see a few of the fun and funky items on offer at the bottom of this newsletter, but there are lots of other unusual ideas to choose from.
Although Easter is more our thing, we are feeling just a wee bit soppy and this year we would like to know your romantic stories. Did you meet the love of your life on a chicken keeping course? Did someone win you over with a dish of poached eggs? Did you put an Eglu and chickens on your wedding gift list? Whatever your story let us know. We are also on the look out for a special couple to feature as our Valentine special’s Eglu Owner of the Month so if you are interested please email firstname.lastname@example.org.
The Omlet Team
Happy New Year! We know it’s a bit late but we needed a bit of a break after all the eggcitement of the 12 offers of Christmas. The good news is that those promotions were so popular we have decided to introduce a ‘Deal of the Week’ for the rest of 2011. You will be able to find out the details of these on our website and in your inboxes every week so keep an eye out – there will be some cracking offers!
It’s great to hear your feedback on the Omlet Newsletter, and it’s nice to know that lots of you find it highly hentertaining…but last month one reader was particularly amused after reading it with her grandson:
“Hi Barbara and co. This might amuse you. I read through every newsletter with my young grandson, and December’s describes your bee-keeping DVD, closely followed by photo of the animals’ Health Pack. The last item is small animal shampoo. “Gran!” he exclaimed, wide-eyed, “Do you have to shampoo the bees then?””
Thank you Pauline – perhaps that’ll be a new product to look into!
We launched our amazing Wooden Pet House Trade-In scheme at the end of 2010 and we have already had a fantastic response. It seems that there are quite a number of people with ‘orrible wooden houses and many came out of the closet when we introduced our tempting offer. It’s not hard to see why – the Omlet Scrappage Scheme allows you to get £50 towards a shiny new Eglu or Beehaus in eggschange for any wooden pet house or hive . No matter what age or condition, we’ll take it off your hands!
We’ve put together a rogues gallery of some of the houses we’ve collected so far and you can click here to see it. And if after looking at the photos you decide that you, too, would like to get rid of your old wooden hen house or rabbit hutch and replace with a clean and colourful Eglu, you can click here for more details!
Harry Potter to Keep Bees?
Keeping bees is growing in popularity year on year with even celebrities getting involved. The likes of Scarlett Johansson, Bill Turnball and Ronnie Corbet have all beecome converts to the sweet life of apiary and it is rumoured that even Daniel Radcliffe has been toying with the idea…
Now that all of the Harry Potter movies have been filmed, Daniel thinks his character should be allowed some peace and quiet after a rather hectic life at Hogwarts. After all, a life of fighting Voldemort can really take it out of you! He had two ideas for Harry – to start bird watching (he is a big fan of owls) or to retire to start keeping bees.
Unfortunately Daniel himself isn’t planning on settling down just yet, he’s got a few more years of acting before he plans on getting a Beehaus!
If you fancy taking up beekeeping this year click here to read our guide!
The best thing about keeping your own chickens is the eggs, and sometimes Eglu owners open the eggport to discover one or two that are out of the ordinary. When Julia visited her hens one morning recently she had a bit of a suprise, finding a tiny egg no bigger than a quail’s egg. It weighed just 4g – not quite big enough for her breakfast. Luckily this was a one-off and the hens went back to laying normally. That is until she found another shocker a few weeks later. This time it was a big egg she found, weighing in at 118g and measuring around 9cm in length.
According to the Egg Leaderboard on Omlet Forum neither of Julia’s eggs are record breakers – amazingly the largest egg so far was 170g. However, we wonder if she has set a new record for the biggest difference in eggs from one hen.
From the Omlet Team
This entry was posted in Newsletter