The Omlet Blog

Date Archives: January 2014

Omlet Newsletter – Wednesday, 8th January 2014

Hello,

We hope you’ve had a thoroughly spiffing holiday season, full of fun, festivities and lots of food, and we all wish you a very happy and prosperous New Year!

2014 is going to be a big year for Omlet, so make sure you keep up to date on our Facebook and Twitter pages, and, of course, by reading our newsletters. With our 10 year anniversary coming up, there will be more exciting new products, fabulous offers and colossal competitions this year than ever before, so don’t miss out!

This new year begins with a new colour, as the Eglu Go is now available in purple. A different shade to the purple Eglu Classic, this rich, warm tone looks fabulous on green grass, making it a stylish addition to your garden. So, if you’re thinking of keeping chickens this year, why not read about the benefits of this eggcellent new chicken coop?

Thanks to all that entered our 12 Days of Christmas Competition – the lucky winners will be notified this Friday!


You and Yours Report on High-Vis Chicken Jackets

Chickens up and down the country were opening eggstra special presents this Christmas, in the form of High-Vis Chicken Jackets. Some hens were so thrilled with their new, snazzy, warm garments, that they alerted Radio 4 to the new must-have eggcessory, and ‘Your and Yours’ immediately sent top reporter Samantha Fenwick to Omlet HQ to check out the story.

After a demonstration of the Jackets, and interviews with our lovely Lorna and Johannes, Samantha was keen to meet the chickens. Having never held a hen before, she turned out to be a complete natural, and she was quite taken with our girls. We think she did a marvellous job of putting together the radio piece too, and it showed her henthusiasm for the product.

Listen to the episode of Your and Yours here, and fast forward to 39 minutes 30 seconds to here about the High-Vis Jackets, or see the story on the BBC website here.


Omlet Hens on the BBC

High-Vis Jacket mania has struck the nation again, with more news and radio features than we can shake a stick at. BBC South Today were here yesterday, filming one of our Gingernuts and Pepperpots. Oh, and they filmed some of our chickens too! Luckily, none of the stars were camera shy, because they are now well eggsperienced in the hentertainment industry.

Our jackets featured on the 6:30pm and 10:30pm South News, but if you missed it you can catch up here. (10 minutes 50 seconds in). We also hear that they were mentioned again on the BBC Breakfast News this morning as well as Radio 2, Radio 6, Radio Gloucester and Radio Jersey. And if that wasn’t eggciting enough, ITV paid us a visit this afternoon to get a piece of the action too!

It’s eggsausting working in show vis-ness!


Opera Makes Hens Lay Double the Eggs

Do your hens listen to music? If not, you might be missing a trick. According to one farmer, playing some tunes to your chickens could improve their laying dramatically.

Steve Ledsham saw his own hens’ egg production soar when he started playing them musical hits by Andrew Lloyd Webber. He had been building a barn at the time, so he always had music on in the background, but the chickens must have taken a liking to the new theatrical vibe; When he went egg collecting shortly afterwards, he was surprised to find around double the number compared to usual.

He said: ‘While building it we noticed the hens were laying more eggs and we put two and two together and realised it was because of the music.’

Although this was an uneggspected discovery for Mr Ledsham, he isn’t the first farmer to claim that classical music has had a positive effect on his chickens, and the theory has been backed by eggsperts. It is believed that music has a calming influence on animals, with the consistent rhythm of music disguising any stress-inducing background noise.

Mr Ledsham may believe that his hens prefer operatic music to the likes of One Direction and Miley Cyrus, but research shows music of all genres can help to relax hens. So let us know if you’ve tried playing music to your hens, and what their favourite song is, on Facebook, Twitter, or by email.

Egginem – Rapping Eggs

Now for a bit of fun… A bizarre video clip, of rapping fried eggs, has become an online hit. The original film showed the eggs being fried in a pan, making a hypnotic, yodelling-type sound. It was only a matter of time before some yolker decided to add some of Eminem’s music to the mix, creating a ‘viral masterpiece’.

Though short, the Egginem clip now has hundreds of thousands of views on YouTube, and it is another great eggsample of pareidolia (the phenomenon of faces appearing in objects). Click here to see for yourself, and let your mind be scrambled!

Eglu to the Rescue

The weather has been dreadful recently, and it’s been a worrying time for many pet owners. We were thrilled to receive this lovely email (above) from one customer though, telling us her eggciting Eglu and chicken survival story. Thank you Kate, and fingers crossed for dry weather soon!

Win £50 in our Chicken Photo Competition

There’s no denying that cats and dogs make brilliant companions, but when it comes to hentertainment value, chickens pip other pets to the post every time. We receive no end of hilarious photos from happy hen keepers, like the one above, and it’s great to see both owners and chickens having a ‘wheely’ good time. Of course, your pictures always give us a giggle too, so we’d like to see more.

Send us your chicken photos (the funnier the better), and if you crack us up you could be the winner of a £50 Omlet voucher. Post on our Facebook page, send us a Tweet or email us by January 31st for your chance to win. Happy snapping!

Top sale picks!

Clear Cover for Eglu Classic – Give your chickens some shelter in all this rain, without blocking your view of them. If the sun does come out, they’ll be able to get lots of light too! Also available for Eglu Go and Cube.
25% off – now just £17.25

Boughton Chicken Coop – Don’t fancy an Eglu? Our best selling traditional wooden chicken house is on offer this month, so peck yourself up a bargin. It houses up to six chickens and it is perfect for the first time chicken keeper.
25% off – buy today for £224.99

Birdy Espresso Set – Nothing wakes you up on a rainy day like a nice strong espresso, and these brilliant birdy cups and saucers will brighten up your morning a tweet. A set of 4, making it perfect for serving coffee to friends.
25% off – now only £16.12

Happy shopping!

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This entry was posted in Newsletter on January 8th, 2014 by admin


Omlet Newsletter – Sunday, 5th January 2014

Win a Sample Box of Beautiful Breads, a Signed Fabulous Baker Brothers Book and a Large Bread Tin

Enter today’s 12 days of Christmas competition to be in with the chance of winning a some beautiful baking products from Hobbs House. Try their own beautiful baking with a Sample Box of 8 popular breads, complete in cloth bag and with freezer bags included, and try your hand at bread-making with a signed copy of the Fabulous Baker Brothers Book and a Large Bread Tin. This prize is worth £58.50.

Hobbs House Bakery is a family business with five generations on baking experience. Using traditional methods, their expert team of bakers continue to produce an exceptional range of award winning breads, pastries and confectionery to the very highest standards. Their aim is to ensure that there is a solid future for REAL BREAD.

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This entry was posted in Promotions on January 5th, 2014 by admin


Omlet Newsletter – Saturday, 4th January 2014

Win an Artisan Kitchen Hamper full of Delicious Award-Winning Preserves

Enter today’s 12 days of Christmas competition to be in with the chance of winning a delightful wicker hamper, containing six seasonal preserves and recipe cards, from Artisan Kitchen. This scrumptious prize, worth £35, will see you through the winter, and you adore the award-winning delights.

Artisan Kitchen are passionate about pickles, they cheer about chutneys, are mad about marmalade and go silly over spreads. They use the very best natural ingredients of the highest quality to produce jams and chutneys that look incredible, smell divine and taste sublime.

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This entry was posted in Promotions on January 4th, 2014 by admin


Omlet Newsletter – Friday, 3rd January 2014

Win a Year’s Subscription to your Choice of Magazine from Subscription Save

Enter today’s 12 days of Christmas competition to be in with the chance of winning a year’s subscription to the magazine of your choice, from Subscription Save. Choose from over 30 titles, including Wild Travel, The English Home and Your Chickens, and enjoy having a magazine delivered to your door every month.

Subscription Save helps you save money on magazine subscriptions that you love. Choose from magazine subscription offers which cover gardening, French property, British history, photography, shooting, boating, flying, diving and much more!


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This entry was posted in Promotions on January 3rd, 2014 by admin


Omlet Newsletter – Thursday, 2nd January 2014

Win a £30 Voucher for Gourmet Marshmallows from The Marshmallow Lady

Enter today’s 12 days of Christmas competition to be in with the chance of winning a £30 voucher to spend on your choice of divine gourmet marshmallows from The Marshmallow Lady. Choose from seasonal specials such as Eggnog and Mulled Wine, and fabulous flavours like Lemon Meringue and Salted Caramel.

The Marshmallow Lady will change your way of marshmallow thinking. The conventional ‘pink and white’ marshmallows taste sickly-sweet, bland and boring when you compare them to these home-made beauties. Her range of flavours are innovative and award-winning, and she uses fair trade and local ingredients in her gourmet treats.

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This entry was posted in Promotions on January 2nd, 2014 by admin


Omlet Newsletter – Wednesday, 1st January 2014

Win the New Range of Dorset Cereal’s Porridge and a Set of Breakfast Crockery

Enter today’s 12 days of Christmas competition to be in with the chance of winning the entire new range of Dorset Cereal’s porridge, and a smart set of breakfast crockery to eat it with. Goldilocks would be jealous! With flavours such as Gingerbread, Honey and Raspberry, this prize porridge is the perfect winter warmer.

Dorset Cereals make unadulterated breakfast cereals that are honest, tasty and real. They believe life’s too short to settle for second best, and that simple pleasures are often the most rewarding, which is why they spend time visiting supplies, buying the best ingredients and blending them carefully to product delicious products.

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This entry was posted in Newsletter on January 1st, 2014 by admin